Can branded vinyl vehicle wraps or car graphics be you best return on investment for your marketing budget?
The short answer is – YES!
It’s key to consider the advantages and disadvantages of marketing strategies on a case-by-case basis, as not all advertising mediums are created equal. However, if your Minnesota business is mobilized in any way, custom vinyl wraps for mobilized vehicles or window graphics for commercial cars and trucks should be seriously considered.
Whether you you use one vehicle or have an entire fleet deployed, having high-quality vinyl graphics with your business branding professionally installed turn your vehicles into powerfully effective mobile advertisements; like a moving (or parked) billboard. Vinyl wrapped vehicle advertising solutions are considered to have one of the best returns on investment (ROI) in the offline marketing industry today. It allows you to build your brand on the go and puts you in front of countless potential new customers as you go about business-as-usual.
Don’t know where to start? Riffland Solutions’ team of expert consultants and graphic designers have you covered and can get you on the road quickly with your own custom vehicle wraps!
Who Can Benefit from using Custom Vinyl Wraps & Vehicle Graphics?
Every driver on the road in and around Minneapolis becomes a potential new customer and a chance to build a new business relationship when they come across one of your custom branded vehicles. Catering companies, delivery services, landscaping businesses or even limousine and coach line businesses in Minneapolis are just a few examples of on-the-go businesses that would benefit from custom vehicle wraps. Additionally, according to Cox Communications/Eagle Research, custom wraps are viewed as one of these most unique advertising mediums available and are positively ranked among advertising media, and that includes small businesses throughout the Minneapolis area.
Vinyl wraps and vehicle graphics are extremely customizable, and Riffland Solutions works with you to create custom vinyl wraps to your exact needs & specs.
They can be applied to almost any kind of vehicle, from cars to delivery and semi-trucks, delivery scooters to commercial boats, and everything in between. And, application options are yours! Choose from:
- Full vinyl wraps
- Partial car wraps
- Window graphics or clings
- Cut vinyl lettering
What is a window graphic vs a wrap or cut vinyl?
When it comes to window graphics, clings, wraps or cut vinyl applications, sometimes it's hard to tell the difference in the product or how they are used.
Here are a few of short tips and things to look for:
- Window graphics are designed to cover your side windows or rear window on a vehicle. They allow passengers to see out, but someone outside of the vehicle cannot see into the car; they only see the marketing graphic covering the window.
- Cut vinyl applications are not see through from either side of the glass. They are typically used to create custom cutout letters, numbers and shapes and are applied individually to the vehicle to create a message.
- Wraps; whether partial or full, typically incorporate an application that covers beyond a singular panel or window; actually wrapping the design across sections and providing a seamless view of your design on the vehicle.
Additional benefits of this HMM option?
Another aesthetic bonus about custom vehicle wraps? They create consistency in your branding by providing your fleet with a consistent image and look; no matter the make of the vehicles you choose. Let’s say you have a combination of different size trucks and cars to meet various field work needs. Your business’s brand can be consistently displayed across all variables and will be the one thing that stands out to a consumer rather than the different makes and models of the vehicles themselves.
Additionally, wraps can potentially help keep your car in good condition; protecting the paint from the damaging effects of debris, weather, or accidental dents & nicks that come from regular usage. And of course, if your vehicle wrap is not working for you, your branding changes, or you simply need to switch it up, vinyl graphics can be easily removed or replaced without any damage to your vehicle.