Elon Musk said, “Brand is just a perception, and perception will match reality over time.” When people create brands, they’re working really hard to put their best foot forward, put out a really polished brand identity, and convince people they’ve got something great going on. This is all well and good, but if you don’t Read More
Building Brand Partnerships- How and why to do it.
In a cookieless future, businesses are going to need to rethink their marketing strategies. One method that has been gaining traction over the past several years is building brand partnerships. When done correctly, it’s a win-win for both parties involved. 4 simple reasons why you should be investing time and effort into developing brand partnerships: Read More
Hybrid Events: How to make them special for all attendees
The hybrid model is here to stay, making it a stellar experience for people joining in-person or virtually is essential. Are you sick of hearing about the “new normal” yet? We get it, but unfortunately it is our current reality and it’s best to start thinking about how to make it work terrifically well for Read More
Exterior Signage, What You Need to Know
How to use exterior signage to make a strong first impression Your exterior signage plays a pivotal role in making a lasting and positive first impression among your client base. Simultaneously making it warm and inviting yet clear and professional sets the tone that people are welcome at your place and that you are a Read More
Sustainable Promotional Products to Look into for 2022
Go more green with your New Year’s Resolution! We’ve been talking a good amount about our favorite products lately, like in our Best Holiday Gifts for Businesses and The Importance of Employee Recognition posts, but today, we want to look specifically at sustainable promotional products to help you make a bigger impact (and more lasting Read More
Best Holiday Gifts For Businesses
2021 Business Holiday Gift Guide The holidays are the perfect time to show your clients or employees that you’re thinking of them and that they are appreciated (although we also believe it’s important to do this year round – read more about that here). Not all holiday gifts are equal though, and some are much Read More
The Importance of Employee Recognition
Why is Employee Recognition a $46B Market and what does that look like for your business? Recognizing employees for their work has a plethora of benefits from boosting employee engagement and productivity to building loyalty and retention. Does your company invest in lifting up it’s high-performers with praise and other incentives? If not, it’s certainly Read More
Vehicle Wraps & Graphics – Your Questions Answered
Vehicle Wraps & Graphics – Your Questions Answered A lot of people have the misconception that Vehicle Wraps and Graphics are just for big companies with large fleets of vehicles. The truth is, vehicle wraps are a tremendously cost effective marketing solution for most businesses. We’ve compiled some of our most commonly asked questions and Read More
Integrity Matters
In a world full of seemingly endless options of who to do business with, integrity matters. We’ve been reflecting on our partnerships, habits and values. When we think about what sets Riffland Solutions apart from the plethora of online printing and marketing options, we always come back to integrity and customer service. Integrity in Action Read More
Anatomy of an Awesome Swag Bag
It’s 2021 and in-person events are starting back up. The excitement to get together in real life is mounting and many are looking for any opportunity to attend a conference or other face to face event. If your company is hosting an event, why not make it a memorable one by providing some killer swag Read More